I can relate to what Traci mentions about watching or not watching a news station based on the anchors. I think that people focus on the anchors in how they present the news and this definitely has an influence on what station one will watch. I think that it's easier to focus on the negative aspects of news anchors and it can turn someone away from a particular channel. I can recall watching one news channel where one of the anchors said her words kind of funny and drawn out, and I couldn't help but focus on this every time I watched. I would say that it was somewhat distracting, and I could see how people could be bothered enough with an anchor to change the channel.
A good point that Traci makes is that today many people can get their news online and news stations have to compete with this. This makes me think about how news channels will hold out on presenting the forecast to get people to stay tuned, while I can simply get online and the information is right there. Part of the news station's competition with internet news involves promoting their own websites to their audience. If the station has a good website, they can potentially retain some of their audience in the online format.
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